After a bit longer-than-anticipated vacation, The Tiny DevOps Podcast is back! And I have some great episodes coming up on topics such as QA, flow engineering, and observability. Be sure to subscribe in your favorite podcatcher, or on YouTube to be notified when these episodes go live.

In this week’s episode I speak with Lukas Vermeer, former head of experimentation at Booking.com, and currently working with Vistaprint. He answers the question of whether A/B testing makes sense in small companies and startups, and with small numbers of customers. We also discuss the broader topic of experimentation in general, and applying the scientific method to business development.